Kapernick and Nike say: “Believe in something, even if it means sacrificing everything.” Making millions of dollars for hating America without having to ever get out there and play is the opposite of “sacrificing everything.” It’s getting paid for doing nothing.
Nike is going to try and catch Adidas by turning Just Do It into a leftist revolutionary slogan.
Plus, Nike has been battling slave labor charges with fake virtue signaling for a generation.
Last year, Nike’s Mark Parker had declared President Trump’s terror travel ban was a threat to Nike’s values, “Nike believes in a world where everyone celebrates the power of diversity.”
A world where everyone believes the same thing is as diverse as a bunch of people wearing Nikes.
Nike is trying to sell overpriced shoes to the sort of virtue signaling thirty-something suburbanites who decorate their barren front yards with placards reading, “In This House Black Lives Matter and We Believe in Science.”
Owning Nike shoes used to signal pretentions to fitness, now it’s meant to signal pretensions to activism. Everyone can’t change the world. But everyone can buy two hundred dollar shoes assembled by teenage girls on the verge of passing out in hundred degree heat to show off their commitment to social justice.
And what better spokesman for that fake farce could there be than Colin Kaepernick?
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